Story
Copi reached FIRST_CUSTOMER | Elston Yee story | MRR Journey
Elston Yee shares how Copi got its first customers and early MRR.
Founder: Elston Yee
Revenue: FIRST_CUSTOMER
Channel: threads
Built Copi in public on Threads, sharing daily updates about the product and startup journey.
Posted product progress, lessons from building, and occasionally funny observations about the startup scene.
Early followers became the first users, some reached out directly after seeing the product evolve.
A few also came from people discovering those posts through reposts and discussions in the build-in-public community.
What worked
- Consistency posting almost daily updates on Threads.
- Authenticity sharing both wins and struggles while building.
- Showing the product evolving in public (people like watching the progress).